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e-commerce

Every Avalon Partner article tagged e-commerce.

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8 articles

E-commerce5 min read

Google Just Built a Zero-Commission Ordering Channel Inside Maps. Tiverton Restaurants Should Pay Attention.

Google's Ask Maps and Square partnership lets restaurants take orders through AI-powered conversations in Google Maps, with no commission and no extra setup. Here is what it means for restaurant owners in Tiverton and the South Coast.

Sep 18, 2026Read article

E-commerce8 min read

A Dartmouth Florist's Own Website Links to a Page That Sells a Competitor's Flowers

We read the HTML of every reachable South Coast florist website and asked one question: when the customer clicks Shop, whose store are they standing in? Six of ten can take an order. Two of those hand the customer a link out to a marketplace that also sells a rival's bouquets.

Sep 2, 2026Read article

E-commerce9 min read

172 of 231 South Coast Business Websites Can't Take a Booking

We sliced 23 audit runs by one signal: can a customer book without picking up the phone? Three quarters cannot. Then we checked Dartmouth's dog groomers, and found the more interesting problem.

Aug 23, 2026Read article

E-commerce9 min read

174 of 236 South Coast Business Websites Can't Take a Single Transaction Online

One signal, measured across 236 independent business websites in 17 categories and 10 towns. Three in four offer no way to book, order, or pay. Take restaurants out and it's four in five. And the ones that did add a booking widget are twice as slow as the ones that didn't.

Aug 19, 2026Read article

E-commerce7 min read

21 of 23 South Coast Dental Websites Say "Book Online." The Median One Takes 10.3 Seconds to Load.

The advice is always the same: add online booking. So we measured every dental practice website we could find across six South Coast towns. The button is already everywhere. The page underneath it is what's broken.

Aug 17, 2026Read article

E-commerce8 min read

Our Own Audit Tool Said We Had Seven Online Booking Systems. We Have Zero.

On 31 July we published our own website's audit and promised to re-run it. Here is the after, next to the before, including the two places our measurement tool lied to us. Plus what we found on every moving company website in Fall River.

Aug 8, 2026Read article

E-commerce10 min read

What "Online Ordering" Actually Means for a Fall River Funeral Home

The FTC reviewed funeral provider websites and found fewer than 40% published any prices. No shopping cart required — here is what e-commerce actually looks like for a funeral home, and the one fix you can make today for free.

Aug 4, 2026Read article

E-commerce7 min read

We followed every 'order online' link on 20 Providence vet websites. Then we timed what loads.

Half of Providence's vet practices give pet owners no way to order food or meds online. We tested the four platforms the other half use, and timed how long each one takes to show a pet owner anything on a phone.

Jul 20, 2026Read article